Creating PowerPoint Templates to Suit Yo...
Creating a Powerpoint template that suits your business is really simple. Templates are great way to ensure all your employees use the same presentation format for the business, which helps to establish your brand.  Templates can also save you a lot of time. Powerpoint 2007 comes with built-in templates...
Your Website is Your Shopfront – Are Y...
We’ve all stopped to gaze at a shopfront display at least once. An outfit, accessory or an interesting product has caught our eye, drawing us back for a better look, which is exactly what is supposed to happen. Retailers use their physical shopfronts to send an instant message to consumers, telling...
Do you know what your brand is?...
The word brand is one that gets thrown around a lot, particularly in business. We talk about our marketing material and stationery needing to match our brand, that our brand is all about X or that we’ve decided to change our brand in this way or that way. I asked myself: how many business owners...
Writing an Attention-Grabbing Media Rele...
Media releases are a great way to get your story out to the media, whether it’s the launch of a new business or product, or a comment on something topical in the news. The way to make sure your media release grabs the editor’s attention – and isn’t filed away with the other hundreds of releases...